By KRISHONA FORD
New Owl Radio show the Ground…Up was presented with the Best Music Show Award at the Kennesaw State University Student Media Awards last Saturday. The show was nominated in the category along with Space Station and Jazz with Mr. C and was presented by Owl Radio general manager Bryttney Murphy.
The late-night underground hip-hop show made its debut on Owl Radio’s Ustream channel in October 2012 with hosts Kyle Smith and Krishona Ford. Over time, the hosts have had numerous special guests, including drop-in guests Ike Duru and Brittany Aguilla, underground hip-hop artist Chief Wren, “Stand Alone” freestyle contest winner Penny Dreadful, as well as guests turned co-hosts ShaVisia Parham and Eugene Crump.
“It’s an honor for me to be a part of this,” said Parham. “Some people have the misconception that the production is less authentic next to an FM radio station, but a lot of work goes into a two-hour show. It’s exciting to see the recognition come from that hard work.”
The show’s emphasis on mixtape reviews, current events, and varying relationship topics has made it one of the most popular shows broadcast at Owl Radio during the spring ’13 semester. With content updates to Facebook and Twitter, the hosts encourage interaction and incorporate the viewers’ thoughts into the topics discussed on the show.
“The feedback we get from the viewers is the most important,” said Smith. “We always try to get their views on topics before the show airs because it makes them feel included. Then, when they listen, it’s like they’re a part of a conversation instead of just hearing us talk.”
The show is broadcast every Wednesday from 10 p.m. to midnight. The show’s last airing of the semester will be on May 1 and resume again at the start of the fall ’13 semester.
“To come in as a brand new show and immediately stand out like that says a lot,” said Crump. “The Ground…Up is like the perfect name for it, not only because of the underground music, but because that’s exactly where this show came from and where it’s gone.”